Saturday 14 April 2018

A new religion......

Karl Marx said that "Religion was the opium of the masses"
It's not.
It's commercialisation, shopping and the need to use up time on replacing things that don't actually need to be replaced.
Holidays.
A nice little extra to keep you going though the year. Bank holiday Monday, Good Friday, Boxing Day. All occasions where we should enjoy the extra time that we have been given to spend time with loved ones and celebrate.
I blame Homebase

Why do you need to paint or wallpaper rooms over a long weekend? What's wrong with the current decoration that has seen you through many good years? No! You don't need to......wait a minute....there's a Sale on.....there's a discount price just for the Bank Holiday weekend....ooh, go on then.....
You see...too easy for us to get up off our sofa and grab our wallets.... But what about that sofa...there's a sale at DFS

Why do you need a new sofa? Has the one you have been sitting on as you watch the tv adverts "stopped working"? I mean, what do you need from a sofa.....sit comfortably...check....yeah, it's still working......"but we've changed the curtains and they don't match the sofa" .....why did we change the old curtains?.........did they stop working...opening and closing...no they were fine too.
....and I love  a good marketing myth.....like the new "rule" for a mattress.......you need to change it every 8 years.......since when?.......if you spread the story often enough it will become the truth and for married couples to avoid the 7 year itch, invest in a new mattress in time to freshen up your marriage.
When does a DFS sale end? It would be nice if they took out an advert to say so......it appears that when one holiday sale ends, another holiday sale begins.
I could go on and on about this but I've got to go into town for a bit....it seems there's a sale on.



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